STUDIO MERCH
As a 360° Creative Studio, we offer the design and production of custom merchandise. Based on the client's brief, we propose a graphic concept up to its realization, accompanied by a communication plan.
Studio Merch goes further, showing creative projects and customized products for brands that believe in us. Linea Daria Creative Studio focuses on the customer, being its core. Staying up to date with current and future trends, we guarantee attention and authenticity to each customer.
Linea Daria x Mulino Bianco
Marzo 2025
Una limited edition che profuma di ricordi: celebriamo quei momenti semplici ma potentissimi, come i pancake della domenica.
Nasce la capsule Linea Daria x Mulino Bianco, con una t-shirt iconica e una frase che sa di casa:
“che sapore hanno i ricordi? sanno di pancacke dolci & cuori salati”
Attivazione social: commentando il post di lancio con #UnaStoriaPancake e un ricordo legato ai pancake, il pubblico ha potuto provare a vincere la maglietta Limited Edition.
Linea Daria x Motorola
Febbraio 2025
Ape car brandizzata nel cuore della città e lancio di cinque frasi-manifesto svelate giorno dopo giorno. Claim principale: “hello moto & music is in the air”. Gadget esclusivi in omaggio per coinvolgere il pubblico in un’esperienza creativa e itinerante.
Linea Daria x Olfattorio
Febbraio 2025
Attivazione creativa con frasi originali ideate per celebrare l’universo delle fragranze di lusso. Tra i messaggi: “anche da lontano il tuo profumo è il mio richiamo” e “love has no colors but smells good”. Un’operazione che unisce branding e poesia, evocando emozioni attraverso parole e profumi.
Linea Daria x Esselunga
Settembre 2024
Attivazione digital con meccanica Rush&Win in occasione della Fashion Week: i primi 150 utenti registrati hanno ottenuto in esclusiva felpe, cappellini e t-shirt in limited edition. Obiettivo: rafforzare il posizionamento unconventional di Esselunga nel mondo fashion e lifestyle.
Linea Daria x Pulsee
Settembre 2024
Concept creativo sviluppato per celebrare il brand nel mese dell’energia. “L’energia giusta che me gusta”, protagonista su tote bag e cappellini. Attivazione live di personalizzazione per rendere ogni item un pezzo unico e memorabile.
Daria x Ploom Line
Creation of an ad hoc phrase, created on our Tote bags for a Live custom event at the brand's store. Social strategy aimed at raising awareness of the collaboration and launch (September 2024).
Linea Daria x Ploom
Settembre 2024
Ideazione di una frase ad hoc, realizzata sulle nostre Tote bag per un evento di Live custom presso lo store del brand. Strategia Social mirata all' awareness della collaborazione e del lancio.
Daria Line x ESSILOR LUXOTTICA
Creation of a phrase to celebrate 16,000 points of sale. An internal event where tote bags were personalized with the phrase created specifically. Employees could personalize their tote bag with names and drawings, to make it unique. (September 2024).
Daria x Bobbi Brown line
Creation of an ad hoc phrase, created on our cosmetic bags to support the launch of the new Bobbi Brown eye pencils. Social strategy aimed at raising awareness of the collaboration and launch (May 2024).
DARIA X JOMALONE LINE
Creation of a phrase to celebrate 16,000 points of sale. An internal event where tote bags were personalized with the phrase created specifically. Employees could personalize their tote bag with names and drawings, to make it unique. (September 2024).
DARIA X GOOVI LINE
Creation of a creative concept and two graphics for the packaging of the iconic Goovi mousse. Social strategy aimed at launching the capsule in the month of self love (February 2024).
DARIA LINE FOR GIOVANNI COVA & C.
Creation of a creative concept for a limited edition of panettoni typical of the pastry shop-bistro, Libbra Milanese, creation of an ad hoc graphic for window sticker, tin and limited edition of t-shirts with strategic communication plan. Live custom event for the launch of the collaboration.
DARIA LINE FOR PARTRIDGES
Creation of a creative concept for a limited edition of collaborative candles, creation of six ad hoc graphics and strategic communication plan.
LINEA DARIA X peroni blue ribbon capri style
Design, production and supply of merch (two-color dadhat caps) for the launch event of Peroni Stile Capri beer.
DARIA X ISDIN LINE
Design of ad hoc graphics, creation and supply of limited edition merch (t-shirts) for internal use, awareness and gifting.
DARIA LINE X SODALIS GROUP
Creation of three ad hoc graphics, live customization of our makeup mirrors for seeding and awareness during a live event.
DARIA LINE X FOOT LOCKER
Custom live event with limited-edition merch (two custom graphic t-shirts) given away to Foot Locker customers during a raffle activation.
DARIA X BOBBI BROWN LINE
Design of ad hoc graphics and live customization of makeup mirrors supplied by us for seeding and awareness during a live event.
DARIA X SAILUXE LINE
Design of ad hoc graphics, production and supply of shoppers for uniforms and gifting.
DARIA X SALLY HANSEN LINE
Design of ad hoc graphics and production of limited edition t-shirts for a seeding and awareness initiative.
DARIA LINE X CLASS EDITORI
Design of ad hoc graphics, creation and supply of merchandise (shoppers) for gifting activities.
